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From the Ground Up: How I Started This Company

Building a Company Grounded in Safety, Service, and Trust

By Sunitha Rani Pyarla, Founder & CEO

When I look back at how this journey began, it was never about building just another rental company. It was about solving a real problem I saw on worksites every day—the need for reliable, safe, and timely access equipment.

I started my career in the construction industry, working closely with teams that were constantly held back by unreliable lifts, delays, or equipment that simply wasn’t up to standard. I saw the stress it caused, the risks it introduced, and the time it wasted. And I knew something had to change.

With a deep respect for safety and a passion for service, I founded this company with a clear mission:

👉 To provide top-quality lifting solutions that professionals can depend on—every time.

It wasn’t easy at first. We started small—with just a few scissor lifts and boom lifts, a tiny office, and a lot of grit. But what we lacked in size, we made up for in service. I made sure we did the basics better than anyone else:

  • Equipment that’s clean, certified, and ready to go
  • Support teams that truly care
  • Transparent pricing and zero compromises on safety

Fast forward to today, we’ve grown into a trusted partner for contractors, maintenance teams, event planners, and more. We’ve expanded our fleet, strengthened our staff, and embraced technology—but our core values haven’t changed.

I still walk the yard. I still talk to our customers. And I still believe that what sets us apart isn’t just the machines—it’s the mindset.

To all our clients, partners, and crew: thank you for trusting us. We're just getting started.

– Sunitha Rani Pyarla

Founder & CEO

From the Ground Up: How I Started This Company
High Reach Equipments Private Limited, Sunitha Rani Pyarla 10 May 2025
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